last updated 08-10-2025
by FreightPrint
Picture this: a customer places an order, and you've promptly issued a PO number and entered the order details into your system. This is just one of the many steps involved before the customer receives their shipment. However, for your customer, the focus is primarily on one aspect of the process: the shipment tracking system.
In today’s fast-paced world, having a customizable shipment tracking software is crucial for maintaining transparency and keeping customers informed about their package's status. This article will explore the features and benefits of personalized cargo tracking and offer tips on integrating it into your business operations.
Freight tracking allows customers to monitor the location of their purchased goods throughout the shipping process. By utilizing a tracking number, they can instantly see where their shipment is and when it is expected to arrive. This technology not only ensures smooth transportation but also enhances the overall shipping experience for customers.
Customizable freight tracking enables businesses to tailor the tracking process to meet their specific needs. Unlike standard tracking systems, this allows you to prioritize what information is essential for your operations and adjust the software accordingly.
With a custom freight tracking system, you can easily track loads, modify electronic signatures, manage proof of delivery documents, and communicate different statuses to drivers and customers.
Implementing shipment tracking technology offers greater transparency in shipping and simplifies logistics management, fostering trust and long-term relationships with customers. Here are several key benefits of integrating personalized cargo tracking into your logistics framework:
Customers appreciate receiving their packages on time, as that is what they expect when placing an order. Custom freight tracking software assigns a unique tracking number to each package, allowing you to monitor its ETA and ensure timely deliveries. This significantly reduces the hassle of managing the number of packages on the road versus those in your warehouse.
A specialized freight tracking process greatly enhances the customer experience. Customers frequently check their order status, with statistics showing that 90% of consumers track their shipments, and one-third check delivery status multiple times according to Metapack.
With a robust shipment tracking system, you can build trust and loyalty, as customers feel informed and secure knowing the status of their goods.
A dedicated cargo tracking software automates the tracking process, providing real-time updates to both businesses and customers. After a shipment is dispatched, customers can effortlessly view the location of their package without constantly refreshing the website.
Custom tracking systems provide valuable analytics that help you evaluate delivery performance. By analyzing data, you can identify areas for improvement in your logistics processes and address any issues that may arise during dispatch. This continuous feedback loop ensures that you are providing the best possible experience for your customers.
Businesses that leverage advanced tracking systems enjoy a significant advantage in customer service and operational efficiency. Those that can provide accurate ETAs and delivery windows are more likely to remain competitive in their markets.
As many companies invest heavily in new technologies, it's essential for your business to adopt the best tracking solutions available.
One of the most substantial benefits of implementing a custom tracking system is the potential for cost reduction in your freight operations. Tracking allows you to determine optimal routes based on dispatch times, which can save on transportation costs and reduce fuel expenses.
Moreover, customized tracking minimizes costs associated with misdeliveries or redeliveries and simplifies handling customer complaints, as you will have precise information on the package's journey. Ultimately, this leads to happier customers who receive their orders on time.
Transitioning to a custom freight tracking system can bring numerous advantages to your delivery business. It fosters greater transparency and equips customers with critical information about their shipments. Enhanced communication leads to increased customer satisfaction and establishes your business as a trusted authority in your niche.
Choose FreightPrint as your customizable tracking software today and provide your customers with yet another reason to choose you for their shipping needs.
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Are you managing your logistics operations manually or using outdated and confusing software?
FreightPrint can help!
FreightPrint™ is an AI-powered logistics software built to boost your transportation and delivery operations
We know logistics is complicated and time-consuming.
Imagine delivering orders to your customers with consistency, accuracy and simplicity.
If you're looking to streamline your shipping and logistics operations, FreightPrint™ could help you a lot!
Read below to learn more about key features and benefits of FreightPrint™.
Imagine processing customer orders, automatically creating optimized routes, communicating with drivers and customers, all without spending any extra time.
▸ Dispatch Loads
Dispatch loads on the go or schedule to dispatch for a future date. Work with carriers, brokers, dispatchers and shippers all from one platform.
▸ Automated Routes
Pick multiple shipments and create routes instantly. Assign drop numbers, edit or remove stops without contacting the drivers.
▸ Driver Assignment
Assign a task or a route to a driver. Don't know who can do the delivery? Allow drivers to pick their loads, or broadcast loads to your carriers and have them bid on your loads.
Free up your phone lines and staff, while meeting and exceeding your customers’ expectations. Spend your precious time closing more deals and going on vacation.
▸ Provide Shipment Tracking
While the FreightPrint™ app provides status updates and other useful information, it can also provide you with shipment tracking.
▸ Collect Signatures, Pictures and Notes
Create an audit trail of shipment statuses with timestamps and location stamps.Receive proof of delivery signature and pictures instantly.
Create and design your own shipping documents. Create templates for your customers to match their specifications.
▸ Print Labels
Create, desigsn and print QR code labels. Add QR codes to your shipping documents and emails. Update shipments by simply scanning labels using your phone.
▸ Design and Customize Documents
Create and design your own shipping documents. Whether it's BOL, POD, rate confirmation or any other customized documents, our document creation tool can help you.
No software is built to perfectly fit everyone's needs, and that’s why we allow you to customize it. FreightPrint is flexible to serve your business needs.
▸ Use API and Automation
Create custom fields and custom checklists to ensure your team can track progress. Connect with SalesForce and OrderTime natively, integrate with your own in-house software using our API, or build automation with Zapier.
Download the free FreightPrint mobile app and start using it for free for 2 weeks. There is no need to enter your credit card details.
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We're here to assist you with your transportation software needs. Whether you are a small shipper or big transportation company, we'd be happy to give you a free demo of FreightPrint and answer your questions.
Whether you run a warehouse and storage operations, or warehouse and delivery operations, FreightPrint can help you speed up your business.
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Want to see if FreightPrint is a good fit for your needs? Whether you are curious about how the software works, or have specific questions about a feature, our product demo is a great way to get started.
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